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Reading: I’m a pro catfish on a budget – Men hate when I show women how it’s done
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Need To Know > Relationships > I’m a pro catfish on a budget – Men hate when I show women how it’s done
Make-up artist Patricia Lichtenberger, 50, spends 14 hours a week and £600 a year transforming her look, proudly embracing her ‘master catfish’ title to inspire women’s confidence.
Relationships

I’m a pro catfish on a budget – Men hate when I show women how it’s done

Katie Dollard
Last updated: October 17, 2025 12:30 pm
Katie Dollard Published October 17, 2025
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Patricia Lichtenberger. (Jam Press/@gemluvabeauty)
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A self-proclaimed ‘master catfish’ spends 14 hours a week transforming her face for people to “break their neck” to check if she is the real deal.

Patricia Lichtenberger, a make-up artist and content creator, is known for leaving fans baffled by her drastic transformations.

The 50-year-old has now revealed that she spends just £600 a year on make-up to maintain the illusions – because she prefers cheaper products from Walmart and Dollar General over designed goods.

READ MORE: ‘My hubby and I only go on cruise holidays to SWING with other couples – it’s saved our marriage’

And she doesn’t feel any guilt about other women learning from her and tricking men.

“[People] are breaking their neck to see if I am the real deal,” Patricia told Need To Know.

“I just have that effect on people [online] and in real life.

“They don’t believe I am the same person; it’s like they do a double-take.

Make-up artist Patricia Lichtenberger, 50, spends 14 hours a week and £600 a year transforming her look, proudly embracing her ‘master catfish’ title to inspire women’s confidence.
Patricia Lichtenberger. (Jam Press/@gemluvabeauty)

“I don’t feel bad about catfishing or changing my appearance, it’s who I am and how creative I can be.

“I’m here to make women feel good about themselves and not give up on themselves – if that makes men mad, then so be it.

“[But] I [don’t buy] expensive products.

“Everyone will learn, I may look expensive, but I save your pocketbook.”

Patricia’s transformations are so detailed that she ends up looking like a “completely different person”.

The influencer, who hails from Kansas, US and Cuba, said: “It’s all about creating that illusion, you have to know colour theory too.

“Always experiment, take it to the next level.

“When I transform myself, it usually depends on what I’m feeling, whether I want to be really extra dolled up and glammed.

“I don’t aim to look the same, and that’s my game, to go from drab to fab!

Make-up artist Patricia Lichtenberger, 50, spends 14 hours a week and £600 a year transforming her look, proudly embracing her ‘master catfish’ title to inspire women’s confidence.
Patricia Lichtenberger. (Jam Press/@gemluvabeauty)

“It brings out the little girl in me to dress myself up like I did my Barbies back in the day.

“The most important main step is prep; don’t have crusty dried lips, I always wear lip balm lip oil.

“Otherwise, your lips look like a scaly iguana.

“Secondly, a great primer that works as a moisturiser.

“Get a tacky sticky one, I like it because it grabs my make-up and keeps it together.

“Do your make-up as per usual and end it with an amazing setting spray.

“And I don’t use filters.

“My fans love me for me, and I will give them what they want – so they ask and I will deliver, it’s simple.

“Don’t be scared to be different.”

READ MORE: ‘I make my man take me on three dates a WEEK – he’s 31 years older but I’m no gold digger’

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