An ex-Playboy model is making thousands a day working as a virtual personal trainer – and her fitness plans are so gruelling that clients even have to pay a penalty fee if they don’t commit to the journey.
Char Borley recently hit the headlines for revealing her lucrative £50,000-a-month career as a ‘professional girlfriend’ online, but she also pulls in plenty of cash as a fitness instructor.
The 40-year-old mum turned to the internet as a PT after constantly getting harassed by men in gyms – and it’s turned out to be quite the cash cow.
Char, who is from London and has 522,000 followers on Instagram (@char.borley), claims to charge up to £2,000 an hour to whip her clients into shape – with the model wearing swimwear while doing so.
And this could be even more costly with penalty charges.
“I think most of them like my style of training as it really whips them into shape,” Char, who has also modelled for Nuts and Page 3, told http://NudePR.com .
“If clients don’t follow their fitness plan – and don’t lose the weight – or slip up on their diet, they have to pay me a penalty charge.
“It’s around £500 per setback.”
“Most of them like to be punished but within each one-hour session, I also tell them how to train and do demonstrations of exercises – while wearing a bikini.
“I check in with them every week and ask for a daily food diary with photos.”
Char, who used to be a competitive body builder, claims her clients, who have to pay the £2,000 charge upfront, must sign up for at least one week of her tough fitness plan.
She currently has 15 regulars and over the past two years claims to have earned £200,000 from the unusual fitness gig.
As for the clients, it’s mostly men but women flock to the model for advice, too.
She said: “I’ve got two women signed up.
“The first one is very dedicated and loves it.
“I think she has a ‘girl crush’ on me, which is so sweet – but she’s also lost over two stone in four months.
“The second, despite not being as motivated, has never had to pay a fine – yet.”
Char says the men enjoy her “dominating personality, controlling nature and huge assets”.
In addition to getting these men and women into shape, she is currently mentoring some of them to “become online sensations, whether fitness-related or adult.”
Char said: “One of my recent women who I have coached has recently made £20,000 in her second month after using my strategies and coaching.”
Previously, Char has shared details about ‘The Girlfriend Experience’, a different service she offers.
Willing fans pay £1,000 per week for the top-tier package, where the model will provide daily phone calls from her personal number and saucy snaps.
She also throws in expert tips on fitness.
Char added: “My job was very frowned upon when I first started out and I got a lot of abuse, which made me feel ashamed.
“I used to be told ‘You have no dignity’ or ‘Respect yourself.’
“But with what it’s done to my life and given the security to do what I want, when I want, I’m now really proud and don’t care about what anybody else thinks.”
The model hopes to create e-books and DVDs in the future.